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BOSS Men Automn/Winter 2017, Return to sources

8 February

On the occasion of the New York Fashion Week, HUGO BOSS unveiled on 31 January 2017, its BOSS collection inspired by two major themes: the Travel and the nautical world. The spirit tailoring remains at the heart of this new collection with structured cuts and perfectly mastered designs. Inspired by a new energy, the line BOSS offers designs for the traveler looking for functionality and performance.This collection plays on contrasts of style mingling oversize silhouettes. Inspired by the famous 80s - 90s BOSS costume with more slim cuts, costumes fitted under functional parkas or with materials such as wool, worked and blended with fine and lightweight nylon. The influence of the nautical world is also reflected in the new BOSS style.Cabins and duffle-coats cut into thick fabrics with details of multibrids and metallic pressure buttons are the centerpieces of this presentation.Innovation is also at the heart of this collection with volume pieces made with technical materials such as boiled wool, reconstituted leather or water repellent fabrics. Special techniques have been used to create a Stitched technique to provide a durable Waterproof. The color palette ranges from off-white, burgundy, green, dark gray shades and navy blue. The accessories complete the new BOSS Man with

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Lady Gaga, the muse for the new Tiffany & Co. campaign

Lady Gaga, the muse for the new Tiffany & Co. campaign

31 January

Lady Gaga, muse of the new campaign Tiffany & Co., which will be previewed during the Super Bowl LI A campaign to announce the launch of a new Spring collection  Tiffany & Co. announced today that Lady Gaga is the muse of the ...

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Hugo SS17 campaign, The Millennials

Hugo SS17 campaign, The Millennials

26 January

A wind of freshness blows on HUGO for its new advertising Spring / Summer 2017 campaign exploring the hyper connected universe of 15-34 years. Photographed in the arid desert of California, the HUGO campaign enters a new digital dimension and settles ...

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The Collaboration Uniqlo, Olympia Le-Tan and The Walt Disney

The Collaboration Uniqlo, Olympia Le-Tan and The Walt Disney

20 January

The Minnie Mouse Loves Dots collection is based on Minnie's famous blue dress with white polka dots, enhanced by a touch of fantasy in the universe of Olympia Le-Tan. The original handmade embroideries of Olympia Le-Tan, and the very personal universe ...

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Vivienne Westwood show at London Fashion Week

Vivienne Westwood show at London Fashion Week

10 January

The last show of the four days of London Fashion Week ended with Vivienne Westwood show. A collection of mixes! Although, as much as we like Vivienne Westwood (especially when fighting global powers that suffocate the world), we can't say we ...

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Streetwear inspiration worn by Antoine Griezmann

Streetwear inspiration worn by Antoine Griezmann

6 December 2016

UMA unveiled today a new evoAPPAREL collection inspired by the world of sport and worn by Antoine Griezmann. It is available exclusively in a selection of Footlocker stores in Europe. The PUMA evoAPPAREL collection combines contemporary materials with innovative technologies. The evo FZ ...

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Top Celebrities on Instagram in 2016

Top Celebrities on Instagram in 2016

2 December 2016

This year, celebrities from around the world have seized Instagram to connect with their fans. Selena Gomez is the most followed star on Instagram worldwide, with an incredible number of subscribers. Many celebrities also joined the community this year, including Pope Francis, ...

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More is more style by Chanel

More is more style by Chanel

30 November 2016

Chanel is the brand that want to bring more and more its style into the streets. And this through a more is more message. In the campaign for Chanel Cruise, Karl Lagerfeld wanted to remain into the Cuban vibes, the host country ...

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450000 crystals for one Victoria Secret look

450000 crystals for one Victoria Secret look

3 November 2016

It's December 5th that all Victoria's Secret fans can see the famous fashion show. Now with a Parisian air! Meanwhile, we can fantasize on the outfits and have some sneak peaks. Just like this one! 450000 Swarovski crystals 450000 Swarovski crystals are spread ...

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