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Virgil Abloh and Nike unveil a special outfit to honor Serena Williams

17 September

With a 24-year career, Serena Williams has emerged as a champion in many roles - a mother, a woman, an athlete and an icon that breaks down barriers and codes. Williams' strong multifaceted personality inspired designer Virgil Abloh to design this exclusive, clever blend of a cloak / jacket in conjunction with Nike to celebrate the athlete. 3 things to know about Virgil Abloh's design for Serena Williams: § The key words "Mother, Champion, Queen and Goddess" are printed proudly in French on the whole outfit. § The material of the outfit was developed specifically for Serena by Nike with a density effect, nicknamed "Ever".(In echo, his green suit for Melbourne was made in a specific fabric by Nike, nicknamed "Greatest.")A matching print skirt completes the outfit. "I like when fashion becomes a way to share a powerful message." With Nike and Virgil we have created a new story for the next generation of athletes, "says Serena Williams. In addition to the jacket-cape, Virgil Abloh and Nike have created a limited edition t-shirt and cap.These pieces will be released on May 24 in Europe and North America, and will be sold at the Nike Champs-Elysées and P75 in Paris.

More is more style by Chanel

30 November 2016

Chanel is the brand that want to bring more and more its style into the streets. And this through a more is more message. In the campaign for Chanel Cruise, Karl Lagerfeld wanted to remain into the Cuban vibes, the host country ...

450000 crystals for one Victoria Secret look

3 November 2016

It's December 5th that all Victoria's Secret fans can see the famous fashion show. Now with a Parisian air! Meanwhile, we can fantasize on the outfits and have some sneak peaks. Just like this one! 450000 Swarovski crystals 450000 Swarovski crystals are spread ...

Holographic, striped and transparent collection for Sudi Etuz

18 October 2016

Sudi Etuz introduced its holographic, striped and transparent collection for 2017 Spring & Summer during Mercedes-Benz Fashion Week Istanbul. Şansım Adalı expressed the mood swings of the people traumatized in our current daily lives with her transparent, holographic and striped designs. Renowned for reinterpreting the ...

Carla Bruni an Julio Iglesias join the celebrities for Jeans for Refugees

13 October 2016

As part of "Jeans for Refugees", an initiative of the designer and artist Johny Dar, hundreds of celebrities have agreed to put one of their jeans auction on Catawiki, first auction site of rare objects, the benefit of International Comitee for ...

Bong Girl, the inspiration for the new Eres capsule collection

30 March 2016

This is the second capsule collection that the fashion brand Eres is creating! First it was last year when Eres collaborated with The Webster's Laure Hériard Dubreuil on a 12 pieces collection. Now, Eres got its inspiration from the Ursula Andress, the ...

Socializing on Au Jour Le Jour Fall 2016 collection

1 March 2016

There is no way you can't get be drawn in to the Fall 2016 Au Jour Le Jour collection; It has all the blinking signs the nowadays society stakes on. Socializing, networking, signs and logos on a transparent layout. Or on ...

Rita Ora Launches New adidas Originals Collection

15 February 2016

Rita Ora met by tears of joy as lucky fan gets given special adidas Kimono at adidas Originals store in Dubai Mall for the launch of the global icon's new clothing range Music sensation and style icon Rita Ora brought local fans to a frenzy ...

Jewelry and accessories inspired by David Bowie

1 February 2016

David Bowie remains a living legend for all his fans. His chameleon style known for his music and fashion looks influenced the pop culture and the glam rock. It's twisted, it's fun or it's simply glamorous in a rocky way, David Bowie ...