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The See Now Buy Now show at Paris Fashion Week

fashion & stylenews

3 March 2017
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H & M unveiled its latest STUDIO collection during a show at the Paris Fashion Week, a spring / summer 2017 collection available at the end of the show and inspired by the power of love, grace, strength and passion for ballet, with both men's and women's pieces. 

For the show, the courts of the mythical Tennis Club of Paris have been transformed into a warm and welcoming space spreading messages of love and harmony. The guests, such as singer Nicki Minaj, British fashion model Alexa Chung, actresses Clémence Poésy, Sasha Lane, Marie-Ange Casta, Ana Girardot and Alice Isaaz, models Caroline de Maigret, Lucky Blue Smith, Marlon Teixeira And Noémie Lenoir, were gathered together to enjoy this positive and comforting atmosphere. 

On the podium, a group of star models such as Gigi and Bella Hadid, Adwoa Aboah, Amber Valletta, Jordan Barrett and Luis Borges presented looks combining traditional craftsmanship and sportswear inspiration - from wool coins to impeccable cuts worn with Delicate mesh, vaporous silk or transparent nylon, ruffles and bright pink patches associated with plain anoraks and revisited hiking sandals. The H & M STUDIO S / S 2017 is available in a selection of 180 stores worldwide, as well as online at hm.com starting Thursday, March 2.