The poster boy of ultrarunning, Tim Tollefson, joins Craft Elite Run Team

Tim Tollefson is th enew sportsman to join a new sportswear brand to keep on building its strong Elite Run Team, adding  to the powerful roster. Having won the Javelina Jundred, Lavaredo Ultra Trail 120K, and Ultra Trail Australia 100K, as well as podiumed at the 2017 UTMB, Tim is one of the most successful male American 100-milers. Not shying away from the other side of the coin, Tim is also an important voice regarding the mental struggles that is becoming increasingly more prevalent in the world or elite sports.

A Belief in me, mentally and phisycally as a sportsman

"It is with great excitement and pride that I have found a permanent home within the Craft team. Their commitment to the environment, the future of this sport, and the voices they will elevate mirror the values I cherish deeply.

Craft has belief in my audacious goals, and more importantly, a belief in me as a person, mentally and physically. This faith will be key as we unlock dormant reserves and set out to light the trail world on fire." Says Tim about joining Craft.

Craft Elite Run Team, innovation in sports and sportswear to motivate training

As member of the Craft Elite Run Team, Tim, who lives and trains in Mammoth Lakes, USA, will play a major role in Craft's development of innovative running apparel and running shoes.

The collaboration between Craft and Tim Tollefson starts January 1, 2023.