• Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

  • Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

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Photo by Julien M. Hekimian/French Select/Getty Images for Stuart Weitzman 

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Stuart Weitzman Celebrates Directorial Debut of Julia Restoin Roitfeld

fashion & stylenews

30 September 2014
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Stuart Weitzman, the quintessential American shoe designer, merges fashion, sex appeal and style into each of his designs. For the past several seasons, the brand's philosophy has been brought to life on the social media small screen through the eyes of various multi-talented independent filmmakers. This fall sees its first woman director, Julia Restoin Roitfeld, following in the footsteps of past series directors James Franco, Balthazar Klarwein and Nino Muñoz with the dynamic short film "Rock Roll Ride." Restoin Roitfeld, who is recognized for her work within the fashion world as art director, photographer, model and creator of Romyandthebunnies.com, makes her directorial debut with the video. 

The enchanting short film, which stars model/actress Poppy Delevingne and Hollywood newcomer Dylan Penn premiered tonight during Paris Fashion Week to an audience of respected fashion influencers at the Hotel Salomon de Rothschild.  The film will also be posted on the website of Stuart Weitzman with the brand's social channels fueling the conversation by encouraging followers to share the video, and the dedicated hashtag #ROCKROLLRIDE will be launched simultaneously to propel global social trending.