Shiseido hosts “The ULTIMUNE Evening” in Tokyo for ULTIMUNE Power Infusing Concentrate

SHISEIDO officially launched its buzzed-about new ULTIMUNE Power Infusing Concentrate on September 1st, 2014. More than just a new serum, this essence is being unveiled as the new symbol of SHISEIDO, the prestige cosmetics brand sold in 89 countries and regions worldwide. Some of those countries will be treated to an earlier launch date, such as Japan, where ULTIMUNE will be pre-launched at the Isetan Shinjuku store and the Hankyu Umeda main store on Wednesday, July 30th.  

Among more than 300 guests in attendance from various industries were Ms. Sui He, the model for the SHISEIDO makeup, world-renowned actress Ms. Rinko Kikuchi, Ms. Tom Ranju, Ms. Reika Kirishima, Ms. Kozue Akimoto, Ms. Hana Matsushima and Ms. SUMIRE. Shiseido's guests filled the new Andaz Tokyo's ROOFTOP STUDIO & TERRACE on the top 52nd floor of Toranomon Hills, the first open-air high-rise hotel event space in Japan. The luxuriously upscale outdoor space was selected for its conceptual link with the concept of UlLTIMUNE Power Infusing Concentrate, which enables users to bring out the beauty that is naturally within them. The space was designed by Mr. Junji Tanigawa, President of JTQ Inc., and the flowers in the venue were designed by floral artist Makoto Azuma.