The watchmaker Festina launches its new campaign ‘Time to Live' with the actor Gerard Butler as brand ambassador. The campaign that will be released at Baseworld 2016.
The campaign was produced by renowned photographer Sinisha Nisevic and was filmed over two days in different locations of L.A. The actress and Miss Italia, Denny Méndez joined Gerard on the filming set.
After 25 years as sponsor of Le Tour de France and sponsoring other sports, Festina wants to reach watch lovers with this new campaign and achieve a place on Lifestyle territory.
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