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Top Trending Colors for Spring Summer 2022

3 September

WGSN, the global authority on trend forecasting, and Coloro, the universal colour system, today announced that Orchid Flower will take the lead among the five key colours predicted to gain worldwide popularity in Spring/Summer 2022. Joanne Thomas, Head of Content for Coloro notes "Orchid Flower has an intense, hyper-real and energising quality that will stand out in both real-life and digital settings. It is also versatile enough to work across seasons and continents. In a challenging time, this saturated magenta tone will be a great way to create a sense of positivity and escapism." Jenny Clark, Head of Colour at WGSN added, "This season's colours are driven by a desire to be uplifted and energised while staying grounded and balanced. Consumers will reconnect with tones that spark joy, whether from a nostalgic or a sensorial experience. These colours will either ground or entice us with their delicious and textural charm." Vibrant pinks are making an impact across activewear and occasionwear, especially for women, and this will continue with Orchid Flower, which will resonate across fashion, swimwear, interiors and beauty. With its purple undertone, it will appeal to men and women and be driven initially by the youth market. The partnership that brings these predictions unites WGSN's trend forecasting expertise

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