Demi Moore, the Face of Ann Taylor's Holiday 2011 Campaign

Ann Taylor announces that the actress Demi Moore will return as the face of their Holiday 2011 campaign. The shootings were made by the famous fashion photographer Norman Jean Roy in studio in Los Angeles. The entire campaign is inspired by a Nordic winter wonderland and features Moore in the middle of a magical snow-filled scene capturing the joy, warmth and romance of the Holiday season.

One of the most alluring and interesting images from the campaign shooting is seeing Demi Moore in an intricately beaded shell worn with a luxe faux chinchilla stole, a statement chandelier necklace and tweed pants. The idea was to capture the old Hollywood glamour through a modern lens. All items featured in the campaign will be available as of late October in Ann Taylor stores nationwide and on www.anntaylor.com.

"It has been a true pleasure to continue my collaboration with Ann Taylor," said Moore. "The energy and enthusiasm behind the evolution of this iconic brand is remarkable, and being a part of that has been a wonderful creative experience. The new Ann Taylor is so chic, and I personally love their Holiday collection." cited by PR Newswire