Photo courtesy of Ralph Lauren.

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Celebrity style guide - Ralph Lauren launched the e Boutique

fashion & stylenews

22 September 2011

Celebrity style guide

On September 14th, Ralph Laurent launched its long expected e boutique. After being launched in United States and United Kingdom, Ralph Lauren House offers for online sale its pret-a-porter collection and, also, “Home” collection with articles for interior design and decoration.

For the online launch, Ralph Laurent prepared something in exclusivity. It is called “On your own” and represents exclusive products only for the e boutique. Also, another facility of the e shop is given by the advises on how to best suit your look. “RT Magazine” and “RT TV” are the communication streams for all the internauts on the site.

From October, Ralph Lauren House wants to open an e shop in Germany, too.

Photo courtesy of Ralph Lauren.