• Photo By Steve Eichner 

Photo By Steve Eichner 

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Cameron Diaz between the lifestyle book and her footwear collection

fashion & stylenews

3 February 2014
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Cameron Diaz is a busy woman. Between filming for Annie or The Other Woman, she promotes the book that she has written, The Body Book and continues to develop the footwear brand under the Pour La Victoire collaboration.

It is a challenge that the actress is willing to take, making the step into the fashion industry as the artistic director of the brand.

"In the movie business, things move quickly, too, even more so over the years. We're used to approving marketing materials before we've finished filming," Diaz declared to the Footwear News in an exclusive interview. "But in fashion," she explained, "you have pre-fall, fall, holiday. You have all these little mini collections that you have to do. I can't keep track of it. It's literally not my language. But I'm trying to learn it. They are teaching me and I'm learning from them, and they are learning from me." 

Cameron Diaz is ready to reveal the Fall 2014 footwear collection with PLV. Many shops are getting more interested to the brand just because the Hollywood icon has put feet into it. A more sophisticated touch is added to the PLV style and, of course, the notoriety of the 41 years old actress.

Editor Andra Oprea

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