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Bridget Moynahan Fronts NYDJ's Fall Campaign

fashion & stylenews

16 July 2014
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The international fashion brand, NYDJ, has tapped actress and model Bridget Moynahan as the face of their Fall 2014 advertising campaign. Moynahan follows model and photographer Helena Christensen, who appeared as the brand's first-ever face in Fall 2013.

Launching today on the NYDJ website, the "Live in Slim" campaign celebrates the brand's signature Original Slimming Fit and the essence of California style, an aesthetic embraced by the Los Angeles-based brand. The ads, shot by legendary photographer Peggy Sirota, capture the golden light of Los Angeles, offering a gorgeous backdrop for Moynahan outfitted in the brand's latest denim styles, jackets and sweaters. A long-time fan of the brand, the Blue Bloods star embodies the sentiment and essence of the brand's ethos of effortlessly chic clothing with superior fit and comfort.