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Boss Spring Summer 2016 campaign by Inez & Vinoodh

fashion & styletrends

30 December 2015

Designed by the artistic director, Jason Wu, with the duo Inez and Vinoodh, the new Spring-Summer 2016 BOSS advertising campaign features the supermodels Chabernaud Clement and Anna Ewers.

Montauk tour in upstate New York, nature is at the heart of this production. The architecture of a house disappearing in the horizon surrounding the models offering a new visual perspective...

The signature line is inspired by thecolourful sportswearor printed camouflage and gives the BOSS man a decidedly sharp pace in step with the times.

The Women collection offers light pleated organza dresses with delicately adjusted with graphic lines inspired by the Bauhaus, the iconic bag of the German house.

Side shoes and leather goods, men accessories are now scratched MADE IN ITALY.

Each model is made with the greatest care in specially equipped workshops in Florence.