perfumes

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Sarah Jessica Parker celebrates 10 years of Lovely

12 November 2015

The Sex and the City icon, Sarah Jessica Parker, is relaunching her fragrance campaign for Lovely which debuted 10 years ago. The actress made a partnership with Coty and created a formula to represent her and her fans. The initial formula for Lovely was a "silky white amber" fragrance with top notes of mandarin, rosewood, lavender, bergamot, patchouli, orchid, white amber. This year, for the 10 years anniversary, the fragrance will have new clothes with a soft pink glass and grossgrain ribbon. "I feel incredibly fortunate to be given the opportunity to relaunch this fragrance for all the customers who loved it as much as we did, and still do. It's been a real treat to travel back in time to Lovely's inception and reminisce on those fond memories. Fragrance is something I'm constantly experimenting with and I'm delighted to continue the exploration and discover what the future holds." said Sarah Jessica Parker. The fragrance is sold for 65 euros cca and it is, definitely, a delight for Sarah Jessica Parker's fans.

Cate Blanchett at the Giorgio Armani Press Preview

28 April 2014

Cate Blanchett is the image and muse for the Giorgio Armani fragrance, Si. The campaign was out last September and it has created a lot of interest since then. The Oscar winner was present last Friday in New York as an ambassador ...

Louise Bourgoin, the new image for Parfums Kenzo

15 April 2014

Under the French perfume legacy, a French actress can be the perfect icon to embody the new fragrances. Kenzo, part of the LVMH Moët Hennessy Louis Vuitton knows perfectly how to preserve the values. Kenzo has chosen the French actress, Louise Bourgoin, ...

Doutzen Kroes, the new image for Calvin Klein perfume, Reveal

8 April 2014

BREAKING NEWS Doutzen Kroes is one of the most beautiful models in the world. The Dutch model is a very long time muse for brands like Victoria's Secret, L'Oréal or Tiffany & Co. Now Calvin Klein spotted the high potential for the new ...

The Mentalist, Simon Baker, the Gentleman Only for Givenchy

7 March 2014

Givenchy comes with masculine vibes and strong scents. And Simon Baker is there to perfectly represent it. The philosophy under the new Givenchy manly perfume is that every man can be a perfect gentleman. Givenchy pays tribute to the real man, the ...

The new fragrance from Jean Paul Gaultier, On the Docks

21 October 2013

On the Docks is the new Jean Paul Gaultier short film in which Jarrod Scott and Rianne Ten Haken are playing. After twenty years from the launch of the corseted Classique and then Le Mâle, it is now the turn of a ...

Marilyn Monroe, The new image for Chanel No. 5

18 October 2013

Marilyn Monroe, an eternal beauty icon! A symbol of woman sensuality and feminity that never dies! Where all the Chanel No.5 inspiration came from? The inspiration for this Chanel No. 5 campaign comes from an old cover Life magazine in 1957, where Mairlyn ...

Cécile Cassel, the new face for the fragrance Secret de Rochas

25 September 2013

Cécile Cassel is the new face for the fragrance Secret de Rochas. A natural choice, we might say, as it needed a French touch. And Cécile Cassel has it fully. She embodies perfectly the true Parisian woman and her look seems ...

Shalimar gets a cinematic touch

3 September 2013

The French TV channel TF1 hosted for 3 minutes and 30 seconds a cinematic advertising for Shalimar. We know its oriental vibes and energies but this time, under the creative mind and direction of Bruno Aveillan, the result is amazing. Bruno ...