• PRNewsFoto/Barneys New York

PRNewsFoto/Barneys New York

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Barneys New York announces Gaga's workshop for the Holidays

fashion & stylenews

14 November 2011


Barneys New York, the retailer specialized in luxury articles, has announced the beginning of the "12 days of Gaga" today, the official countdown before the opening to the public of the GAGA'S WORKSHOP at 23h59, on November 21st, in the key boutique of the retailer located on the avenue Madison as well as on the site barneys.com. 


A celebration multifacet, the GAGA'S WORKSHOP, will include: a fantastic transformed environment of retail trade, festive windows, an interactive Website devoted to Lady Gaga, as well as exclusive products with restricted edition created in collaboration with Lady Gaga under the artistic direction of Nicola Formichetti and the artists Eli Sudbrack and Christophe Hamaide Pierson of copes vivid astro focus (Avaf).


In favour of this special plan, Barneys New York is proud to give 25 % of the amount accomplished on all articles introduced as part of the GAGA'S WORKSHOP to the foundation Born This Way, newly justifiable and announced by Lady Gaga and her mother. Born This Way foundation will concentrate on blossoming and equality of youth by leaning over questions as aplomb, ease, conflict against threat, the mentorat and professional development and will use, between others, numerical draft as motor of positive change.


Inspired by the famous workshop of the Santa, the plan was accomplished according to the artistic vision of famous inventive talents including: Lady Gaga, Nicola Formichetti, Eli Sudbrack and avaf; in collaboration with the artistic director of Barney, Dennis Freedman. Loyal to the particular style of Lady Gaga, the GAGA'S WORKSHOP does not constitute a traditional destination of holidays, but rather an unique and individual celebration of the universal character of the exchange of gift and charity during the season of holidays.